THE AUCTION PROCESS FOR SELLERS Circle Mc Auction

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Whether you’re settling an estate, downsizing, or closing a business, Circle Mc Auction provides a streamlined solution to help you sell quickly and efficiently—while maximizing value. We handle every step, from organization to marketing and sale-day management.

At Circle Mc Auction, we offer both Live Auctions and Online Auctions, depending on what best suits your situation, timeline, and the assets involved.

Live auctions take place at your location with an auctioneer calling bids in real-time. This format is ideal for:

• Estates with large amounts of personal property
  
  
• Business assets or equipment that are difficult to move
  
  
• Properties with space for a crowd to gather
  
  
• Items best sold by demonstration (vehicles, tools, machinery, etc.)
  
  

What We Provide:

• Full setup using our tables, tents, and display equipment
  
  
• Secure staging for high-value items (jewelry, firearms, etc.)
  
  
• Professional auctioneers and clerks
  
  
• Directional signs and parking assistance
  
  
• Restrooms and concessions (if needed)
  
  
• Security staff, as needed
  
  

Marketing for Live Auctions:

• Targeted local and regional advertising
  
  
• Facebook & social media promotion
  
  
• Email blasts to thousands of buyers
  
  
• AuctionZip & Global Auction Guide listings
  
  
• Full-color flyers and signs
  
  

Benefits of Live Auctions:

• Competitive, high-energy environment encourages strong bidding
  
  
• Most or all items sell in a single day
  
  
• Immediate buyer payment and fast seller payout
  
  
• Buyers can inspect items in person, boosting confidence
  
  

Online auctions are conducted completely on the web, allowing buyers to bid remotely from any location. This format works well for:

• Smaller homes or properties with limited space
  
  
• Buyers who prefer digital convenience
  
  
• Items with niche or national appeal
  
  
• Time-sensitive liquidations that need fast turnaround
  
  

What We Provide:

• Cataloging, cleaning, and photographing each item
  
  
• Lotting and grouping items strategically to attract bidders
  
  
• Creating a professional auction page with descriptions and terms
  
  
• Handling all bidder communication and customer service
  
  
• Coordinating item pickup dates or optional shipping
  
  

Marketing for Online Auctions:

• Facebook & Instagram ad campaigns
  
  
• Google Ads and SEO tools
  
  
• Email promotions and buyer alerts
  
  
• Featured listings on major auction platforms
  
  
• Cross-promotion with related online sales
  
  

Benefits of Online Auctions:

• Broader audience—your items can reach buyers nationwide
  
  
• Bidding is open 24/7 during the auction window
  
  
• Transparent bidding history available to all
  
  
• No need for large gatherings on your property
  
  
• Flexible scheduling and extended exposure time
  
  

Regardless of format, Circle Mc Auction is a full-service auction company. We take care of:

• Sorting, cleaning, and staging items
  
  
• Cataloging and photographing inventory
  
  
• Managing the entire setup
  
  
• Marketing and advertising
  
  
• Auction staffing, security, and crowd control
  
  
• Buyer communications, invoicing, and payment collection
  
  
• Final settlement and reporting for the seller
  
  

You simply give us access to the property—we take care of the rest.

When closing a business, Circle Mc Auction helps you turn assets into cash efficiently. We’ll help you decide the best approach—Live, Online, or Hybrid—and organize your inventory for maximum return.

Steps We Recommend:

1. Consult your accountant and attorney
   
   
2. Create an inventory of your assets
   
   
3. Secure the premises (locks, cameras, etc.)
   
   
4. Gather documentation (manuals, leases, warranties)
   
   
5. Choose your timeline and ideal auction format
   
   

We provide written appraisals and help with asset valuations as needed.

• Online-only liquidation of inventory, fixtures, and equipment
  
  
• Onsite auctions for shops, warehouses, restaurants, or farms
  
  
• Hybrid models (online + preview day)
  
  
• Going-out-of-business retail closeouts
  
  

We’ll match the format to your goals, timeline, and property setup.

• Professional Staff: Trained auctioneers, photographers, and support crew
  
  
• Experienced Marketing: We know how to get the right buyers to your sale
  
  
• Trusted Process: Transparent, efficient, and proven results
  
  
• Flexible Formats: Live, online, or both—we adapt to your needs
  
  
• Full Service: From setup to cleanup, we’ve got you covered
  
  

We’re here to help you take the next step—whether you’re settling an estate, downsizing, or transitioning out of business.